Who

Dr. Lisa Airan may not be the best dermatologist in town but she's the most social, that's for sure.

Backstory

Airan attended medical school at Northwestern and completed her residency at UCLA before setting up shop on Fifth Avenue in the late 1990s. Since then, it's been hard to tell whether her priority is tending to patients or socializing with the city's blue bloods. Still, while her evenings out at galas may seem like fun, they also serve a professional purpose: Making connections with society women isn't the worst way to drum up business. Now a ubiquity on the social scene, Airan's probably the only doctor in the city who's been profiled extensively on Style.com dressed in high-end couture. She's also made two Oprah appearances to discuss anti-aging skin procedures. So what kind of skincare tips does she have for Oprah viewers? On Airan's website, she lists the "5 Points of Good Living," which apparently include diet, exercise, and "cosmetic dermatology."

Personal

Airan married Toronto-based plastic surgeon Trevor Born in Tuscany in 2006. The couple live in a Gramercy Park North co-op; they paid $4.45 million for two units in the building in 2006.