Cityfile: New York's Most Notable and Influential

• The Beatrice Inn will need to install fire sprinklers, add an additional exit, and create a wider entrance to the haunt if it wants to reopen its doors. [P6]
• Frederick Lesort's Frederick's Madison filed for bankruptcy today. [Crain's]
• Masa charges a 20% service charge to diners' tabs, although they prefer to call it an "administrative fee." Of course if you can still afford to spend $400 per person on sushi, you can probably afford to additional fee, too. [Eater]
• Speaking of overpriced spots, Daniel is now offering an early-bird special: The three-course prix-fixe menu with wine is (only) $98 per person, but you'll have to consume it between 5:30 to 6pm and on weeknights only. [TONY]
• Tavern on the Green bidders took a final tour of the place today. [NYT]
• Silvano Marchetto's Scuderia gets a blah review in the News today. [NYDN]
• Beverage conglomerate smackdown: Pepsi is now suing Coke for suggesting Powerade is better than Gatorade when, in fact, they're both lousy. [AP]

• Doubledown Media, the publisher of magazines like Trader, Cigar Report, and Dealmaker, and other titles aimed at the Wall Street set has shut down. [Folio]
• Those Pepsi ads that resembled a "MacGruber" skit from SNL? It was part of a deal between the soft drink company and Lorne Michaels, naturally. [NYT]
• The final Nielsen numbers are in: 95.4 million tuned in on Sunday. [MW]
• Bob Costas is leaving HBO to join the MLB Network. [THR]
• There's a boycott of CNBC today for some reason. [Jossip]
• HBO has acquired the rights to Joe Nocera and Bethany McLean's forthcoming book about "the meltdown and the reason it happened." [Variety]
.• CBS has ordered up a new show from the producers of Top Chef "that puts lovelorn singles into arranged marriages." We love it already. [THR]

• A round of staff cuts at the Journal may come next week. [Portfolio]
• CBS and David Letterman are negotiating a new deal to keep him on the network after his contract expires in 2010. [B&C]
• Is The New Yorker in trouble? [Gawker]
• Gannett, the largest U.S. newspaper company, is writing off $5 billion. [E&P]
• Dreamworks and Pepsi have a 3D commercial airing during the Super Bowl on Sunday. You'll need special glasses to watch it, however. [Time]

• Channels like MTV, Comedy Central and Nickelodeon will no longer be available to Time Warner Cable customers beginning at midnight, unless Viacom and Time Warner settle a dispute over fees. [Bloomberg]
• The Village Voice has laid off Nat Hentoff and Lynn Yaeger. [NYT]
• Ratings for MTV's The City and Bromance were disappointing. [THR]
• Pepsi is parting ways with its longtime pitchman David Beckham. [AdAge]
• Hustler publisher Larry Flynt is feuding with his nephews over their plans to launch an adult media company of their own. [NYP]
• Nick Denton's Gawker Media has sold off a site and is selling another. [NYT]
• It's not all bad news these days for journalists, clearly. [THR]

♦  When Barack Obama mentioned on 60 Minutes that he was reading a book about FDR, what book was he referring to? At least one publisher wants to know. [NYT]
♦  National Geographic is getting into the videogame business. [THR]
♦  Pepsi has dumped its longtime ad agency, BBDO Worldwide, in favor of TBWA/Chiat/Day. [NYT]
♦  Rosie O'Donnell is planning to appear on three episodes of Rachael Ray's cooking show this month. [NYDN]
♦  ESPN has outbid Fox for the broadcast rights to college football's Bowl Championship Series, beginning in 2011. [WSJ]
♦  Maxim has named NBC's Amy Robach as "hottest news anchor." [TVNewser]
♦  Just in time for Christmas, Fox News' Sean Hannity is sponsoring a series of "Freedom Concerts."  [HuffPo]
♦  Here's video of a stilted Arianna Huffington filling in for Rachel Maddow on MSNBC last night, in case you missed it. [Gawker]